Let's transform your view and approach to business.
Strategic Business Design© is a simple system that maps your whole business on one integrated frame. In sequential order. Making it fast and easy to:
- Design, build and diagnose your business using one central reference.
- Tackle challenges, breakthrough constraints and spot opportunities.
- Create value your customers want and can't get anywhere else.
Strategic Business Design© anchored by the SSS Business Design© model framework.
The only all-in-one tool built for business turning $1M - $15M.

Strategic Business Design© Sprint
A focused 12 sessions to map your whole business on one central reference frame.
So growing, scaling or selling your business feels natural, not forced.
Find the strategy that provides value your customers want and can't get anywhere else.
Give it the structures it needs and optimise the systems that use them to deliver the outcomes you want, repeatedly, reliably and efficiently.
Switching between design and implementation, every session is delivered 1-on-1 and in-person where possible.
WHAT YOU GET
A Strategic Business Reframe
All 9 functional areas mapped on to one integrated visual frame. So you see the whole business at a glance and arranged in a navigable sequence.
2–4 Validated Strategy Positions
Building on the reframe, we identify unique, differentiated and unchallenged strategy positions and the value only you can deliver. And what it would take to make them work.
A Structured Business Audit
Guided by the strategy options, we analyse against the structures available from the reframe, identify the capability and capacity required and expose the gaps to be filled.
A Systemised Workflow
One page workflow of how the structures are utilised to keep people, activities and cash flowing through the whole business to create, deliver and capture value reliably.
PRICED FOR:
SAVINGS
$25,000 + GST
Saving $5,000 with a single upfront payment.
OR
CONVENIENCE
$2,500+ GST
Spread across 12 payments before each session.
Open to 10 participating businesses per quarter. Keeping it exclusive and deeply personal.

THE FINE PRINT
The idea is make business simple and leave you with something you will use long beyond the 12 sessions.
Our Commitment to Value
You will know if it is right for you on your FREE session. But, for whatever reason, if after your first paid session, you feel it’s not right for you. let us know. We will refund you in full. No questions asked.
If you do continue, we will support you during, after and in-between sessions.
Our Commitment to You
We are confident you won't need us after 12 sessions, but if you do, we’ll keep working with you until you don't — One monthly office-hour support session at a time for life, at no additional cost.
“We have only begun to see what is possible. Ketan’s bold thinking and innovative business design has changed how we approach challenges and turn them into opportunities. ”

Susan P
Araluen Botanic Park
“The SSS Business Design framework has overhauled our operations, sharpened our objectives, and given us the clarity and momentum to scale internationally.”

Damien R
Advanced Fleet Signs
“Strategic Business Design has been transformative, helping us build a more efficient, strategic business, strengthen our team, and make confident decisions aligned with our values.”

Raechelle B
Mandurah Health
“Ketan’s structured approach and practical insight into our daily challenges have been a huge relief. His exceptional support has made all the difference.”

Florian P
Gemtek
Poor visibility & approach means never quite getting a grip.
Slipping into the haze of "busy-ness, succumb under pressure, burn out and quit. Prematurely selling out for less than you deserve.
Or, get bogged down with an endless supply of advice and activity disguised as "working on" the business. Consuming the time, money and resources you say, you don't have.
Finding it hard to navigate and negotiate past:
- Persistent Cashflow Constraints.
Struggling with the compulsive guilt of robbing "Peter" to pay "Paul" as debts pile up with tax, suppliers and payroll all pulling at the same cash. - Relentless Competitive Clashes.
Threatening to put the business out of business as the pressure to stay busy surrenders to the need to out bid competitors at any cost. - Endless Capacity & Capability Gaps.
Contributing to the daily urgency to contain internal dramas, as focus on initiatives that really matter, have to give way to fires at hand.
89
WA businesses on average enter into external administration and controller appointments every month.
Every business faces challenges, constraints and opportunities.
It's inevitable. What and when they show up is hard to predict and control. Knowing how to navigate and negotiate through them is essential, timeless and priceless.

The Business Design Sprint
It takes one integrated view, one simple approach and 12 sessions across 3 phases.
Providing a sturdy foundation and a seamless maintenance process for a business, stable enough to grow, sustainable enough to scale and valuable enough to sell.
PHASE 1
Strategic Business Reframe
Strategy (/ˈstratɪdʒi/) noun
Pins a position and creates a choke point in the marketplace giving value customers want and can not get anywhere else.
We map your whole business across nine functional areas. Leaving you with a one practical framework you put to use as a central reference immediately. Then, identify what delivers a clear, differentiated and unchallenged market position with value customers can recognise only you can provide.
PHASE 2
Structured Business Audit
Structures (/ˈstrʌktʃə/) plural noun
Houses the people, resources and processes that are required to support and aid the activities the strategy demands.
We analyse the structures against the reframe and fill the gaps - organising capabilities, capacity and clarifying who owns what and when. This creates a practical foundation that keeps decisions focused and moving without every bottleneck causing fatigue while waiting to be unclogged.
PHASE 3
Systemised Business Flow
Systems (/ˈsɪstɪmz/) plural noun
Utilises and leverages the structures to fuel the activity and movement of people and cash to deliver value repeatably, reliably and efficiently.
We trace how people, activities and cash flow through the business. Utilising the structures to keep work moving efficiently, reliably and continuously. Creating practical systems visually organised to reveal stretched capacity, capability and cash before they spread and without unnecessary intervention.
Not sure if the sprint is right for you?
FAQs
Strategic Business Design Vs Other coach, consultant & mentor led business operating systems.
After a while, almost all small to medium businesses accept and adapt to the day-to-day challenges of managing a business to stay up and survive to see another day.
Most models, frameworks and tools, like EOS, Scaling Up, Pinnacle Business Guides and Metronomics led by expensive coaching, consulting or mentoring are business management routines to help you do that better.
But, growing, scaling or selling a business, typically requires adopting a specific, practical and repeatable view and approach to tackle challenges, break through constraints and spot opportunities. Something designed to work WITH the business. In a clock-like rhythm. Reliably, predictably and continuously.
Strategic Business Design© system is built to give you a single, integrated visual frame of the whole business at once. Making challenges, constraints and opportunities easier and faster for you to identify and act on — before, during and after they occur.
So you always know what it needs, what's missing, what's next, what to do, why it matters, how to do it, who does it and when without being coached, consulted or mentored.
You learn how to read your business once and use it to design, operate and diagnose it, forever.
Will you present us with a report or a business plan at the end of the sprint?
We don’t do this for three reasons:
- The Strategic Business Design© system and the sprint is designed to work WITH the business, as things change. The "plan" is simple: designing, building and optimising for stability, sustainability and scalability.
- Business plans and reports have pre-requisites - they need purpose, vision, mission, goals, plans, values, forecasts and budgets. And they all assume the core strategy, structures and systems are all intact and available to exploit.
- If your strategy, structures and systems are intact and ready to exploit, an outsider has no business writing a business plan or report for you.
Written reports and plans become redundant as soon as a new challenges, constraints and opportunities show up - and they always do. The sprint is designed to present you with a view and approach to resolve your current challenges, constraints and opportunities through the 12 sessions, but use indefinitely for the ones that show up in the future.
If we started today, how long will it take to see progress or success?
This is definitely not a silver bullet or magic pill for “overnight” success. Like learning to drive a car or read a clock, the speed and time will be determined by what you are comfortable with.
From 2019, since opening and implementing the Strategic Business Design© system across the wider business community, we have learned, for owners who have run the business for 3+ years and are open to change, take to it remarkably quickly and see results within 3 to 6 months. Others typically see the benefits after a few small wins.
Personally, we have applied the same thinking on all 13 ventures we have invested in and worked on, over 18 years. Our target was:
- 12 months of implementation
- 18 months to break-even on the investment
- 36 months (give or take) to be exit / sell ready.
Resulting in 11 successful exits. Increasing our total investable pool by 4 fold over 18 years. And, breaking-even on 2 out of the 13.
We recommend starting with a free session or our quarterly masterclass to be sure this is right for you.
What is the typical wait time before we can get started?
Depending on availability, there's usually 10 spots open every quarter to get started.
Once you have attended a FREE session or the masterclass we will keep you informed on available spots.
What pre-work will I need to do before the sprint?
As soon as the formalities of are complete, including qualification and payment, we will get on a brief call to confirm your sessions and send you a set of questions to work on before our first session.
How much time should I allow for each session?
We recommend allowing 3 hours for each session on average, but because every business is different, we will adjust each session to suit your pace. The idea is to make business simple for you, not stressful.
Does this apply to any industry specifically?
After investing and working in 13 businesses across vastly diverse industries, and working with number of businesses across different industries, we can confidently say the corporate, organisational and operational areas work on a same specific rhythm. Much like a clock.
Every business, regardless of industry, has six (6) potential pathways from where it currently operates.
Four (4) of which are growth and scale focused and what Strategic Business Design© anchored by the SSS Business Design© model framework is built for.
Two (2) which don't help with growth or scale but still benefit in preparation for an exit or sell as the the SSS Business Design© model framework an all-in-one design, operating & diagnostic tool.
Who should I bring from our team?
We recommend bringing people from your team who are deeply invested, understand your product, customers and your market / industry dynamics.
We also ask that at least one person who attends has the autonomy to make decisions and commits to being present for all the sessions.
What does it cost and why?
The investment is $25,000 + GST per participating business if paid in full. Saving you $5,000.
Or, If you prefer to spread it out, it’s 12 payments of $2,500 + GST paid before each session.
That keeps the full program at a fraction of the cost of executive-level support, with 1-on-1 and exclusive attention.
The idea is to make business simple and leave you with something you will use long beyond the 12 sessions.
You will know if it is right for you on your FREE session. But, for whatever reason, if after your first paid session, you feel it’s not right for you. let us know. We will refund you in full. No questions asked.
If you do continue, we will support you during, after and in-between sessions.
We are confident you won't need us after 12 sessions, but if you do, we’ll keep working with you until you don't — One monthly office-hour support session at a time for life, at no additional cost.
This not about giving you a clever model you don’t use.
The point is a business view and approach you can actually rely on.
Through the sprint and beyond. Every time the business faces the next challenge, constraint or opportunity.
If you are curious and have questions or queries we suggest starting with a free session or our quarterly masterclass to be sure this is right for you.
Will you sign a NDA?
We will not. Our standard engagement terms and conditions addresses non-disclosure and non-compete, covering you and us mutually.
Real Businesses...
...Real Change.
Strategic Business Design© anchored by the SSS Business Design© model framework goes beyond numbers. Working WITH your business — so the numbers take care of themselves. A business worth the time money and effort you put in. A business you can build, run and read in a clock-like rhythm. Reliably, Repeatably and Continously. Under any condition. Without exception!
Ketan has revolutionised the way we operate at Advanced Fleet Signs. The SSS Business Design© framework enabled us to hone in on our core business objectives practically — facilitating significant enhancements in our workflow and allowing us to scale to an international level.

DAMIEN R
Advanced Fleet Signs
We really like the structured approach giving us logical understanding of issues we deal with on the ground dailyand not just end of period financials and compliance. A sigh of relief after years of search to have an experienced professional by our side and a practical system.

FLORIAN P
Gemtek
Applying key insights through the SSS Business Design framework has been pivotal in identifying the vital strategies, structures and systems we need. We've rapidly improved our systems, built new skillsets within our team and made vital decisions that align with our values.

RAECHELLE B
Mandurah Health
Ketan Shah...
...Founder, Moksh
Creator, SSS Business Design© model framework.
An engineer turned business design strategist, Ketan has spent over two decades starting, closing, merging, acquiring, operating, selling and investing across multiple industries.
Since 2000, he has sieved through 250+ businesses, evaluated 100+ private equity opportunities and funded 13 strategically vetted ventures.
Experiences that led to the SSS Business Design© model framework. An approach to business from a business owners’ perspective.
"You cannot help but be in awe of the in-depth understanding across all levels of business. The ability to view beyond the now — the confidence in the level of advice and guidance can only come from lived experience. Ketan has transcended from business advisor to more of a mentor to me."
— JOHN B.
"Ketan continually surprised me with the breadth of knowledge across all disciplines — a truly strong business sense in grasping the bigger picture. It would be a pleasure to work with him again."
— BILL R.
"Ketan is one of the most genuine people I have come across in business with a meaningful approach to business. Advice and approach that elevates my understanding of business strategy and growth. A multifaceted business expert I am proud to say I know."
— HILLEL L.
Start working with your business.
Experience the Strategic Business Design© system.
If cash is tighter than it should be, growth feels forced, and the usual help, advice and planning is creating more work and effort instead of fixing it — pushing harder seems more like a treadmill you're not likely to get off soon.
It will be worth trying something different and move past working IN or ON the business.
In 90 minutes you will have a clear view of your whole business, the priorities that matter most and a copy of the SSS Business Design© model framework as a guide to take with you.
Register here
See Your Whole Business. Differently! In 90 Minutes.

